Competition between companies on the web increases every year. If your business is trying to generate more sales, you’ve got to do all that you can to create an edge. Hosting is an area that most businesses don’t think about when they are conducting business online. Many companies choose the cheapest service and figure that’s all they need. Unfortunately, overlooking your hosting could come back to hurt your business.
While every business doesn’t need a dedicated server, if your web traffic is growing or your technology infrastructure is becoming more complex, a dedicated server may be a solution you should consider.
But how do you know when you need a dedicated server? Before we get to some of the things to look out for, let’s discuss what a dedicated server is.
Why a dedicated server?
Most businesses are familiar with shared hosting when you pay a very low fee to share hosting resources on a server with hundreds of other websites. A dedicated server is the complete opposite of shared hosting. Your web application and data are all that is on the server and all of the server’s resources are at your disposal.
Although costlier than traditional hosting plans, a dedicated server offers the best in performance and a great option for businesses that need the power and security of a dedicated environment.
Declining performance is usually one of the first signs you need a more powerful hosting solution. The page load time of your website is crucial. In fact, Google includes site speed as one of the factors in its algorithm that it uses to rank website pages. If your site doesn’t load fast, Google will notice this (or how users respond to your website not loading fast) and your website is less likely to rank higher in the search results.
In addition to Google, users will notice as well. If your web application slows down, users will be less likely to use it. Or if your e-commerce site takes 5 seconds to load, it’s less likely a visitor will buy something before leaving.
While you can get great performance from VPS or cloud hosting, a dedicated server will deliver great results.
If your website has been hacked as a result of another website on the same server as your business or you just need a more secure solution then you currently have, a dedicated server may be a better option.
A dedicated server has much-improved security (especially when compared to a shared-hosting solution). A dedicated server gives you more control, as you are responsible for securing the server and your website or application is not exposed or vulnerable to other websites on the same server that may have security flaws.
Upgrades and server maintenance will be critical to protecting your data and an IT administrator or IT team will likely be required to maintain your server.
Scalability and Server Resources
Another benefit of a dedicated server is its ability to scale your resources. When you lease a dedicated server, your data and web application is all that is on the server. You are not sharing resources with other websites on the same server or sharing a server at all. All the resources of the server are yours to use as needed.
If you need or want to customize your environment, you may want to consider dedicated hosting. Shared hosting doesn’t offer much of anything in regards to customization. So, if this is important to you, look at a VPS, Cloud hosting or dedicated plan.
Better Performance with Dedicated Hosting
In the end, if you are looking for better performance, increased security and scalability, you’ll want to consider something more than a basic shared hosting.
If your company already uses a VPS hosting solution, you will need to choose between cloud hosting and or a dedicated server. And if you need the absolute best in performance, security, and control over your technology environment a dedicated server will likely be the best solution for you.
However, if you just want better performance than you currently have a cloud hosting plan, may work for your company. Check out our hosting platform options and compare plans.